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Salesforge → HubSpot

Salesforge + HubSpot integration

Salesforge runs email and social outreach side by side. OutboundSync puts both on the HubSpot Contact, with reply sentiment attached so workflows know which replies matter.

BetaOne-way syncEmail and social

Salesforge + HubSpot at a glance

Yes, Salesforge integrates with HubSpot through OutboundSync. Salesforge email sends, opens, link clicks, replies, bounces, unsubscribes, positive and negative reply sentiment, and social replies are written to the matching HubSpot Contact as timeline events. Social replies with message text also create HubSpot Communications records. Setup is guided by the OutboundSync team.

Salesforge + HubSpot integration facts
StatusBeta (Salesforge setup is guided by the OutboundSync team)
ChannelsEmail and social
DirectionOne-way, Salesforge → HubSpot
HubSpot recordsContacts, with optional Company association
Block listsNot available for this pairing
Salesforge planNeeds webhook access
SetupSelf-serve: install the app from the HubSpot App Marketplace; Salesforge source set up with our team

Salesforge classifies replies as positive or negative the moment they arrive, and that judgment is the most useful thing to have in HubSpot. OutboundSync logs it as its own timeline event next to the reply, so workflows can react to a positive reply without anyone reading the inbox first.

Because Salesforge also runs social steps, replies from that channel come through as well. A single HubSpot Contact can show the email thread and the social reply together, which is how prospects actually experience a multichannel sequence and how your reports should see it.

What syncs from Salesforge to HubSpot

Every event below arrives in near-real time and lands on the matched HubSpot record. Pick the ones you want per source.

Salesforge events OutboundSync syncs to HubSpot
EventChannelWhere it lands in HubSpot
Email sentEmailEmail timeline event on the Contact
Email openedEmailEmail timeline event on the Contact
Link clickedEmailEmail timeline event on the Contact
Reply receivedEmailEmail timeline event on the Contact, with the reply text
Email bouncedEmailEmail timeline event on the Contact
Contact unsubscribedEmailEmail timeline event on the Contact
Reply sentiment— Positive and negative reply classificationEmailTimeline event plus OutboundSync Contact properties
Social reply receivedSocialSocial timeline event plus a Communications record with the message text

Event names come from the Salesforge webhooks OutboundSync receives. See the Salesforge event reference.

What teams do with Salesforge + HubSpot

  • Act on positive replies

    Trigger a HubSpot workflow on positive Salesforge sentiment to assign an owner and book time.

  • Count both channels

    Report email and social replies from Salesforge side by side on the same Contacts.

  • Clean up bad addresses

    Use bounce and unsubscribe events to keep HubSpot lists accurate for every other team.

Ways to connect Salesforge and HubSpot

The options teams weigh before they commit a production sync.

Ways to connect Salesforge and HubSpot, compared
OptionWhat it doesTrade-off
Zapier, Make, or n8nCompare integration platformsCatch Salesforge webhooks and write each event to HubSpot with a workflow you build.Every event type, retry, and field change is a workflow you maintain, billed per task or step.
Custom buildBuild vs buyWrite your own service against the Salesforge and HubSpot APIs.You own matching, deduplication, API limits, and every upstream schema change.
OutboundSyncPre-built email and social activity sync into HubSpot Contacts.Self-serve setup, searchable event logs, and support from the team that maintains the connector.

How to set up Salesforge + HubSpot

  1. Step 1: Install the HubSpot app

    A Super Admin installs OutboundSync from the HubSpot App Marketplace and approves the OAuth scopes.

  2. Step 2: Connect Salesforge

    The OutboundSync team creates your Salesforge source with you and points Salesforge's webhooks at it.

  3. Step 3: Choose events and properties

    Pick which Salesforge events to log as timeline events and which OutboundSync Contact properties to write.

  4. Step 4: Send a test event

    Trigger one Salesforge event and confirm it on a real Contact.

  5. Step 5: Go live

    Turn on the source and start building HubSpot workflows, active lists, and custom reports on real Salesforge data.

Plan requirements

Salesforge plan

Needs webhook access

OutboundSync receives Salesforge activity through webhooks. Confirm your Salesforge plan includes webhook access, or ask us to check during setup.

HubSpot

OutboundSync works on every HubSpot tier with no feature gating. Your tier decides what you can build on the synced data.

Which HubSpot tier you need

Which HubSpot tier you need
TierFitWhat it adds
FreeReply and CRM management for up to 1,000 contacts.
  • Associate activities and app events
  • Block contacts and companies via lists
  • Standardize data and reply handling
StarterCRM hygiene with minimal automation, no reporting.
  • Basic automation and increased core functionality
ProfessionalMost commonScaling CRM full automation, light reporting.
  • Trigger workflows, tasks, assignment, enrichment
  • Attribution outbound to meetings and deals with custom reports
EnterpriseAll-in-one CRM system of record and system of action.
  • Customer journey analytics, predictive scoring, and multi-touch revenue tracking
  • Governance and permissions controls

Millions of activities synced every month

David
Stord
Freckle
Factorial
Cerby
Hygraph

Salesforge + HubSpot FAQ

  • What Salesforge activity does OutboundSync sync to HubSpot?
    Email sent, email opened, link clicked, reply received, email bounced, contact unsubscribed, reply sentiment, and social reply received.
  • Which HubSpot records does it write to?
    OutboundSync matches or creates HubSpot Contacts. Salesforge events land as email timeline event on the Contact; or email timeline event on the Contact, with the reply text; or timeline event plus OutboundSync Contact properties; or social timeline event plus a Communications record with the message text. See the HubSpot data model docs for details.
  • Does Salesforge reply sentiment reach HubSpot?
    Yes. Positive and negative reply classifications arrive as their own timeline events on the Contact, so lists and workflows can filter on them.
  • Is the integration one-way or two-way?
    One-way. Activity flows from Salesforge into HubSpot, and nothing is written back to Salesforge.
  • Do I need admin access to set it up?
    A HubSpot Super Admin installs the OutboundSync app and keeps it authorized.
  • Which Salesforge plan do I need?
    OutboundSync receives Salesforge activity through webhooks. Confirm your Salesforge plan includes webhook access, or ask us to check during setup.
  • How is Salesforge + HubSpot priced?
    OutboundSync bills on sent messages per month. Replies, opens, clicks, and lead-category updates are not billed. Plan details are on the pricing page.
  • Can I do this with Zapier, Make, or n8n?
    Yes, for lightweight automation. Zapier, Make, and n8n are good for prototypes and simple routing, but they need ongoing maintenance and bill by task or step. OutboundSync is pre-built for outbound CRM sync, keeps searchable event logs beyond 30 days, and prices by outbound volume.
  • What breaks first when this scales?
    Data quality and reliability break first: duplicate events, retries, out-of-order webhooks, and bursts during big sends. OutboundSync handles idempotency, timing buffers, and queue recovery, and flags suspicious or mismapped payloads instead of writing them.

Salesforge resources

Tutorials, case studies, and updates related to Salesforge.

Company

Partner spotlight: Salesforge

Salesforge is an AI-powered sales execution platform founded in 2023 in Estonia. See how it connects to OutboundSync to sync activity into your CRM.

Jason Ma

See Salesforge activity in HubSpot

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